With 2 months still to go in the ever unfortunate and painstakingly long 2020, Niantic, developer of Pokémon GO, has found themselves a silver lining within this mess.
As of November, only 10 months into the year, Niantic’s Pokémon GO has generated a staggering $1 billion from player purchases. Coming in at #3 in the mobile game rankings by global player spending (not including third-party Android stores) with only PUBG Mobile and Honor of Kings coming in at #1 and #2 respectively. This is an 11% increase in revenue from last year in which the game had accumulated $902 million in player sales. Since launch, the game has made a total $4.2 billion in global player spending. That’s insane. It’s also interesting to see that this year of all years, the year of the global pandemic and social isolation (where people were told to stay inside for most of the year) is the year in which Pokémon GO seemed to be the most popular. I suppose the game is fairly easy to play while also maintaining a distance between players and I’m sure many people were itching to find an excuse to get out of the house as most businesses were, and some still are, closed.
It will be interesting to see if global player sales in Pokémon GO increase even more next year or if we will see a massive drop in sales as people gravitate toward other activities to keep them occupied while businesses start to open up again. Let us know in the comments what you think will happen!
Like what you see? Don’t forget to share our work with the buttons below! Also, be sure to follow @bestad391 and @GamezoGG on Twitter and check out our YouTube Channel for more great content from the Gamezo Team!