The wrestling juggernaut WWE could be starting its own Esports gaming league, based on a trademark filing made back in November 2019.
The company filed to trademark “WWE SGL” and “Superstar Gaming League” on Monday, November 11. The trademark use for each name filed with the USPTO (United States Patent & Trademark Office) reads:
“Entertainment services, namely, the production and distribution of an ongoing show in the nature of video games; gaming services in the nature of conducting online computer game tournaments; providing a web-based system and on-line portal for customers to participate in on-line gaming, operation and coordination of game tournaments, leagues and tours for recreational computer game playing purposes; organization of electronic game competitions; entertainment services, namely, production and distribution of a game show; entertainment services, namely, conducting live video games; provision of information relating to electronic computer games provided via the internet; entertainment services, namely, providing on-line computer games; providing ratings and reviews for video game content; entertainment services, namely, providing a website featuring games; entertainment services, namely, providing on-line reviews of computer games; gaming services in the nature of conducting online computer game tournaments; organization of electronic game competitions”
WWE and its wrestlers are no strangers to the gaming world. WWE star Xavier Woods (Austin Creed) runs the popular YouTube channel UpUpDownDown which has over 2 million subscribers, where he and a host of other wrestlers play video games. Xavier Woods is also a prominent Twitch streamer and regularly attends industry events such as PAX, E3 & more. Other WWE superstars are also big gamers, such as Cesaro who regularly streams League Of Legends on Twitch, and AJ Styles who has been an avid gamer for many years and actively collects retro games.
Current Raw women’s champion Asuka started a gaming channel back in 2019, which currently has over 300,000 subscribers. The channel also hosts various food reviews and vlogs and is primarily in Japanese.
It will be interesting to see if anything comes from this trademark filing, as nothing has as of yet. It could just be branding for an in-house series done on either the WWE Network or the UpUpDownDown channel, or it could be a fully fledged league which might see WWE Superstars and professional gamers compete.
WWE has had a prominent role in video games for many years, with their current WWE 2K series being a hot seller every year. Due to WWE 2K20 not being that good, 2K has decided to go back to the drawing board and have cancelled WWE 2K21. Instead they are releasing WWE 2K Battlegrounds, an over-the-top arcade style game much like WWE All-Stars that released last gen. WWE 2K Battlegrounds is due out this September and features over 70 Superstars including Hulk Hogan, The Undertaker, John Cena, The Rock, Stone Cold Steve Austin & The Fiend.
Be sure to check out more of the latest news and guides on Gamezo, the new and upcoming gaming site. Follow us on Twitter to stay up to date with all the latest articles.